How it works: Shopify to Attentive
What you can track
All events below are being sent server-side and are tracked by default. You can choose to disable tracking for one or multiple events within the app settings.
Event name
Description
Add to Cart
When a user adds a product to the cart
Product Viewed
When a user views a product
Event properties
Our schema is designed to be backwards compatible with the standard Add to Cart and Product Viewed events from Shopify
In addition to this, Littledata adds externalIdentifiers to improve the linking of on-site behaviour to an Attentive profile.
Parameter name
Description
Type
items
Array of items in the event
array
items.productId
Id of the product
string
items.productVariantId
Id of the product variant
string
items.productImage
Link for the image of the product
string
items.productURL
URL of the product
string
items.name
Name of the product
string
items.price
Array that contains details about price
array
items.price.value
Value of the product
int
items.price.currency
Currency of the product
string
items.quantity
Quantity of items in the event
int
occuredAt
Time when the event was triggered
date
user
Array of user details
array
user.email
Email of the user
string
user.phone
Phone number of the user
string
user.externalIdentifiers
Array of additional identifiers for the suer
array
user.externalIdentifiers.customIdentifiers
Array of custom identifiers for the user
array
user.externalIdentifiers.customIdentifiers.name
Name of the custom identifier
string
user.externalIdentifiers.customIdentifiers.value
Value of the custom identifier
string
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