Creating a Klaviyo custom report

Creating a Klaviyo custom report

A custom report in Klaviyo shows how much revenue each of your flows brings in. Use it to compare flows and see which ones perform best.

You need at least one flow set up first. See Set up your Klaviyo flows using Littledata's triggers.

Create the report

1

Open custom reports

In Klaviyo, go to the Custom Reports section and start a new custom report.

2

Choose the report type and name

Set Report Type to Flow Performance Report.

Give the report a name you will recognize, such as "Revenue by flow".

3

Set the conversion metric

Under Conversion Metric, choose Placed Order, then Value, then SUM.

This adds up the order value for each flow.

4

Group by flow

Under Group By, choose Flow.

Each flow then gets its own row in the report.

5

Set the timeframe

Under Timeframe, choose the last 30 days and Entire Range.

Save and run the report.

Related articles

• Set up your Klaviyo flows using Littledata's triggers

• How it works: Shopify to Klaviyo