# Does Littledata work with my Shopify apps?

![shopify apps](https://res.cloudinary.com/littledata/w_687,h_270,c_fit/littledata-blog-images/2020/07/Screen-Shot-2020-07-23-at-12.38.59-PM.png)

In addition to our main connections and integrations, Littledata works automatically with many common apps used by Shopify stores, including apps in the [Shopify App Store](https://apps.shopify.com/partners/littledata), private apps (those not available directly in the Shopify app store), and email marketing platforms. Our tech automatically tracks marketing channels, browsing behavior, checkout steps and buying behavior.

{% hint style="success" %}
Littledata's Shopify connections currently work with two data destinations: [Google Analytics](broken://pages/BJnSNIXZTnuy6ncEONuJ) and [Segment](broken://pages/LmulTGg2pFesTCBd1PgZ)
{% endhint %}

Most apps don’t interfere with Littledata’s tracking, and Littledata works automatically with most themes. In fact, the activity from many apps -- including popular email marketing tools like Klaviyo -- is automatically tracked by Littledata, [as long as the UTM setup is correct](https://blog.littledata.io/2020/11/25/how-to-track-klaviyo-flows-and-email-campaigns-in-google-analytics).

However, some apps require additional setup steps.

## Landing page builders

![landing page builders](https://res.cloudinary.com/littledata/w_472,h_130,c_fit/littledata-blog-images/2020/07/Screen-Shot-2020-07-23-at-12.33.23-PM-e1624050903296.png)

Littledata now seamlessly integrates with the popular landing page builders [Zipify Pages](https://apps.shopify.com/zipifypages) and [Gem Pages](https://apps.shopify.com/gempage). You can review the setup steps in the guides below to ensure that e-commerce tracking is setup correctly.

* [Zipify Pages setup guide](/partner-recipes/landing-page-apps/zipifypages.md)
* [Gem Pages setup guide](/partner-recipes/landing-page-apps/gempages.md)

## Email marketing platforms (Klaviyo, Omnisend, dotdigital, etc)

If you are using an email marketing platform and want to see the data in Google Analytics, Littledata's [Shopify connections](https://www.littledata.io/connections) ensure accurate data about which campaigns lead to sales, refunds and higher [customer lifetime value (LTV)](/google-analytics/conversions/customer-lifetime-value-google-analytics.md), *as long as you have followed the platform's Google Analytics UTM tagging guide.*

UTM setup guides:

* [UTM tagging for Klaviyo](https://blog.littledata.io/2020/11/25/how-to-track-klaviyo-flows-and-email-campaigns-in-google-analytics) (including our [recommended settings](https://blog.littledata.io/2020/11/25/how-to-track-klaviyo-flows-and-email-campaigns-in-google-analytics))
* [UTM tagging for Omnisend](https://support.omnisend.com/en/articles/4365152-utm-tags)
* [UTM tagging for dotdigital](https://support.dotdigital.com/hc/en-gb/articles/115001298084-Add-tracking-to-email-campaign-links)

## Affiliate marketing (Refersion)

Littledata automatically tracks affiliate channels and discount codes, and links these with our server-side tracking to capture [complete sales data and checkout steps](broken://pages/BJnSNIXZTnuy6ncEONuJ) for Shopify stores. Read more about our [Refersion integration](/partner-recipes/affiliate-tracking/tracking-affilliate-sales-google-analytics.md).

![affiliate tracking in Google Analytics for Shopify](https://downloads.intercomcdn.com/i/o/124378434/7a476cf5f6499f64f3ecd5d6/Picture2.png)

## GTM setup packages (Elevar)

If you have chosen to manage your GTM container using [Elevar](https://www.littledata.io/vs/littledata-vs-elevar), there are a couple of details you need to be aware of.

{% hint style="info" %}
Littledata and Elevar can work well together, but this sometimes requires a [manual audit](https://www.littledata.io/plus) to avoid double tracking
{% endhint %}

When you install Littledata’s Google Analytics connection for your Shopify tracking, the app implements Enhanced Ecommerce tracking in the [dataLayer](/advanced/developer/gtm-and-google-analytics-data-layer-for-shopify.md).

Because Littledata sends the “add\_to\_cart” and post-checkout events [server-side](/integrations/shopify-to-google-analytics/how-it-works-shopify-to-ga4.md), it is not possible to accurately debug the Enhanced Ecommerce tracking using common tools like Tag Assistant or GA Debug, as they can show only what’s tracked on the client-side, even though the events are correctly showing up in GA.

So if you are using Elevar’s GTM suite to track the events which our app sends server-side, then those events will appear twice in GA.

To avoid double event tracking, see our [troubleshooting guides](https://github.com/littledata/helpcenter-content/blob/main/categories/troubleshooting/README.md) or reach out to our [support team](https://www.littledata.io/contact-us) for help with a manual data audit.


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